Released on = July 26, 2006, 9:21 am

Press Release Author = Christie Sears - Keller Williams Realty

Industry = Real Estate

Press Release Summary = According to recent research by the National Association of
REALTORS®, 83% percent of home buyers say photos and detailed property descriptions
are the most useful features when searching for homes online. Listings on
REALTOR.com® with six photos are viewed 299% more often, on average and rise to the
top when searched by number of photos.

Press Release Body = Charlotte, North Carolina, July 27, 2006 -- According to recent
research by the National Association of REALTORS®, 83% percent of home buyers say
photos and detailed property descriptions are the most useful features when
searching for homes online.2 Christie Sears of KELLER WILLIAMS REALTY is taking
advantage of this trend for her clients with her recent commitment to enhance all
properties she markets with multiple photos and customized property descriptions on
the #1 real estate site1, REALTOR.com®. With changing real estate market
conditions, Christie Sears is giving consumers what they want most online and
providing another reason why home sellers and buyers must insist on using her for
the powerful marketing she provides.

Listings on REALTOR.com® with six photos are viewed 299% more often, on average3 and
rise to the top when searched by number of photos. And because Christie Sears
enhances all of her clients' properties on REALTOR.com® with multiple photos and
detailed property descriptions, these properties also receive this high-impact
placement on other popular Web portals such as AOL® and MSN®, helping reach the
largest audience of home buyers for her clients.

Christie Sears understands that it is vital to reach the over 6.6 million consumers
each month who, on average, spend 82% of the time they search for a home online on
REALTOR.com®1. With 77% of all home buyers using the Internet at some point in
their search for homes1, Christie Sears is working to make sure her clients' homes
are promoted where more consumers are searching online.

Visit www.christiesearshomes.com or call 704-649-6559 or email Christie Sears to see
what she is doing to help homeowners in your community sell their homes for more.

About Keller Williams Realty
Founded in 1983, and franchised in 1991, Keller Williams Realty (KWR) is an
international real estate company with over 220 offices located across North America
and Canada. Keller Williams has succeeded by treating its 14,000-plus franchisees
and associates as partners, and shares its knowledge, policy control, and company
profits on a system-wide basis. KWR\'s agents are distinguished by their level of
professional education, their full-time commitment to real estate sales, and their
level of business success. The company is the only international profit sharing real
estate company based in the U.S. For more information, visit Keller Williams Realty
online at http://kw.com.


1 Media Metrix - Based on reporting of the time online users spent during 2005 on
REALTOR.com® and other comparable real estate aggregation sites and excluding sites
of franchisers/brokerages.
2 2005 National Association of REALTORS® Profile of Home Buyers and Sellers.
3 Compared with non-showcase listings (listings without multiple photos). Based on
REALTOR.com® internal analysis of Showcase Listing Detail Page Views per Listing vs.
Non-Showcase Listings Detail Page Views per Listing, for January 31, 2005.
4Reporting the average number of unique visitors to the REALTOR.com® each month of 2005

###



Web Site = http://www.christiesearshomes.com

Contact Details = Christie Sears - Keller Williams Realty
3430 Toringdon Way, Suite 101
Charlotte, NC 28277
704-649-6559
csears@kwcharlotte.com